Life science marketing agency
Life science meets big ideas
meets amazing
We’re the Independent Activation Agency that accelerates market awareness, user access, and product adoption.
Testimonial
The strategy led to results
“I’m a scientist by nature, so in my journey as both Founder and leading Business Development, I hadn’t realized all the moving parts that supported new business development from both a sales and marketing perspective until working with Bill and the MESH team–and it was more evident when the strategy led to results.”
Karthik Ramachandran, Ph.D.
Chief Business Officer & Founder, Likarda
Past and Present Life Sciences Clients
Past and Present Technology and Cybersecurity Clients
Are you growing?
Building A Life Sciences Business is Challenging
Only half of businesses reach the 5 year mark. 2023 was a hard year for life sciences, and while the industry is more optimistic, many challenges still remain.
- Market entry and expansion is taking longer than you expected
- The market is crowded and competitive, and simply isn’t understanding the value your innovation brings
- You’re wasting too much time and money “figuring out” what works with marketing “experiments”
There’s a Different Way.
Led by a life science industry veteran and Fractional CMO to multiple life science companies, our agency has established growth frameworks that help you accelerate awareness, access and adoption.
Data + Frameworks + FCMO Intuition = Activation
Our commitment to disruption guides us to discover the most effective answers to client problems, rather than fitting you into some sort of predetermined service.
We help you combine your innovation with market insights and data, proven growth frameworks, and a pinch of FCMO leadership to accelerate activation.
- Get strategic clarity and prioritization, so you can focus efforts on the most critical areas for growth and brand development
- Leverage deep marketing expertise to develop a unique brand, targeted messaging, and proven growth frameworks
- Establish a culture of data-driven decision-making that informs your strategy, and drives continuous marketing improvement and innovation
Meet the Founder
Lead by Example
Nurture Those Who Choose To Follow
I don’t just lead a team of talented, creative, and smart people. I lead those who will follow, and I lead by example. Discover how my unique “always be learning” approach to driving transformation and making an impact help my clients adapt to any situation.
Fractional CMO
Bridging the Gap Between Your Vision and Growth
Overcome growth challenges by providing expertise, strategic direction, and practical marketing leadership—at a fraction of the cost.
The life sciences, including pharmaceuticals, biotechnology, medical devices, and more, face unique marketing challenges. A fractional Chief Marketing Officer (FCMO) can offer specialized expertise and leadership to help address these challenges.
Manage Rapidly Changing Market Dynamics
Stay abreast of market trends and platform changes, ensuring your marketing strategies are agile and adaptable. This helps you quickly pivot in response to the market.
Strategic Focus and Prioritization
I bring strategic clarity and prioritization, helping you focus efforts on the most critical areas for growth. I guide your company through the strategic planning process, ensuring alignment with overall business objectives.
Resource Allocation and Budget Efficiency
Get experienced oversight in budget management, focusing on high-ROI activities and employing cost-effective digital marketing strategies to maximize the impact of your marketing spend.
Marketing Case Study: Med Device Growth
After leaving an inequitable sales arrangement with a global medical device distributor, our small medical device client needed to expand its independent distribution network.