Overview

Alphalete Marketing, established in 2015 by Rafael Hidalgo, is a leading marketing firm based in Irving, Texas. The company specializes in face-to-face sales and business development, working with major telecommunications and energy brands to deliver tailored outreach strategies that drive measurable growth. Backed by a strong leadership team—Carlos Hidalgo, Zach Hogue, and Cinthya Reyes—Alphalete emphasizes leadership training, team development, and mentorship. This people-first approach has fostered a supportive, high-performance culture, earning the company recognition as a "Top Workplace" in 2023. Alphalete continues to expand its impact by blending strategic marketing with a deep commitment to personal and professional growth.