As a result, we recommended looking at the visual identity, as well as their brand values, the desired business objectives.
Initially, the requirement was to create a very strong visual identity that would work with the existing logo, create strong brand recognition and raise the profile of the brand, however, as the project developed it was clear that the tired logo required a rethink – especially as we were commissioned to develop the identity of Excel Civil Enforcement and National Eviction team.
Our approach was to create a graphic illustration, that was bold and unmistakably HCE. These patterns reflect the angular shape of the original logo and create a strong identity that (whether you love it or hate it) you won’t forget.
Revenue: $1 million
Firm Size: 2 - 9
No of Clients: 20+
|Client List:||High Court Enforcement Group|
|Services:||SEO, Social Media Marketing, Content Marketing|
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